Posts in "In The News"

Kristen Stewart: The Face of BALENCIAGA’s Newest Fragrance!

Kristen Stewart: The New Face of Balenciaga's Fragrance!Photo credit: GettyImages
Kristen Stewart may be laying low after wrapping her latest film “Snow White and The Huntsman” last month, but she’s certainly been busy. The 21-year-old actress recently inked a deal with Balenciaga to be the face of their newest to-be-announced fragrance!

“Balenciaga has always stood out to me,” Stewart told Women’s World Daily on Thursday.

I’m glad the French fashion house has always stood out to her, because it has definitely stood out to me for her. I think this is a perfect match, and I can’t wait to see the campaign.

Stewart continued to gush about being a fan to WWD saying, “Even when I first began to consider fashion and admittedly rarely knew the brand I was wearing, I always recognized and loved Balenciaga. It feels full circle to be involved with something that spoke to me then and of course continues to excite me now. The brand is just cool.”

The fragrance is set to launch this fall, and you can expect sales to sky-rocket! It doesn’t hurt that Kristen will be promoting three movies this year. Aside from the Snow White film, she has the Walter Salles directed “On The Road” and the final installment of the “Twilight” saga — “Breaking Dawn  – Part 2″.

This means plenty of opportunity for some fierce Balenciaga moments on the red carpet! It wouldn’t be the first time Kristen has worn a look by the brand. | continue reading..

The Stars Celebrate Versace for H&M at New York Fashion Show

Tuesday night was the long-awaited major Versace for H&M fashion show in New York City, and boy was it a fête! Stars like Chloe Moretz, Jessica Alba, Jennifer Hudson, Uma Thurman, Emma Roberts, Selma Blair, and Zoe Kravitz were all in attendance at H&M on the Hudson where the event was being held to celebrate the launch of the exclusive Versace collection at H&M.

The Stars Celebrate Versace for H&M at New York Fashion ShowPhoto: Zimbio
After the models walked the wood-panneled runway in Pier 57 wearing looks from the line, guests were treated to performances by Nicki Minaj and Prince! Nicki arrived to the event wearing a custom embellished dress from the collection. | continue reading..

Ashley Greene Inks Deal for Global Campaign with DKNY and DKNY Jeans!

Ashley Greene - Photo by James WhiteHey “Twilight” fans, get ready to see one of your favorite ladies - Ashley Greene – as the face of DKNY and DKNY Jeans!

Ashley has signed for an exclusive one-year agreement to represent the brands in its global advertisement campaigns and serve as the brands’ ambassador.

“Ashley embodies everything DKNY—her energy, her spirit, her eclectic personal style. She is on the forefront of what it means to connect with a global fan base through social media, a focus that is aligned with our digital and new media initiatives”, says Patti Cohen, Donna Karan International’s executive vice president for global marketing and communications.

Says Greene, “I’ve always loved Donna Karan’s creations. To be a part of the brands’ message is incredibly exciting because it feels like such an organic fit. It’s easy to talk about how these clothes work for my lifestyle, whether I’m in New York, L.A. or traveling for work.”

Whether in photoshoots or walking the red carpet, Ashley has often been spotted wearing Donna Karan designs and the two formed not Ashley Greene front row at the Spring/Summer 2010 New York Fashion Week presentation of Donna Karan Collection in September 2010.only a collaborating relationship, but a friendship as well. Greene attended the Spring/Summer 2011 Donna Karan show last year and most recently wore a custom designed gown to the Costume Institute Gala at the Metropolitan Museum.

Ashley will appear in the upcoming global ad campaign for Spring 2012, which is currently being photographed by Inez van Lamsweerde and Vinoodh Matadin.

Before we get a glimpse of her rocking some of the amazing looks from the latest collection, you can see Ashley in “The Twilight Saga: Breaking Dawn – Part 1″ out November 18, 2011. This is the first of four more movies she will be seen in — “Butter”, “LOL” and Part 2 of the “The Twilight Saga: Breaking Dawn” will be released next year with “Olivia Twisted” in 2013.

What DKNY Spring 2012 look do you want to see Ashley in?

Photos: James White, Zimbio